Article published: “Covid as an economic opportunity”

Professor Jorge Sá (PhD Columbia University; MBA Drucker University; Jean Monnet Chair; Peter Drucker speaker) recently published the article “Covid as an Economic Opportunity: Lessons from the Subprime Crisis on Resilient Businesses” on The European Business Review (UK), one of the major European large audience magazines for managers and entrepreneurs.

Based on empirical data from the Eurostat this article indicates:

1. Which were the resilient businesses during the subprime crisis (years 2008-2014);

2. That most of the resilient businesses belong to a few industries and economic sectors;

3. Also, regardless if an industry was globally resilient or not, it frequently contains within itself resilient segments (sub-parts of the industry);

4. Besides the existence of resilient businesses, the whole structure of the economy changes during crisis; and

5. All the above inferences from the subprime crisis are compatible with data from the 2020 Covid year.(see full article below)

Jorge Sá is a senior research fellow at Drucker University (Peter F. Drucker and Masatoshi-Ito Graduate School of Management) in Los Angeles, and a Professor at ISG Business School. He recently retired from Professor at IESE associated AESE Business School.

He is a Peter Drucker expert and a speaker on Peter Drucker, with whom he studied and who offered letters of recommendation for his books and endorsements for his work.

His books have been translated into twelve languages, published over thirty articles in blind refereed academic reviews and journals, has addressed conferences and given seminars at several institutions (e.g. TED USA – –, London Business School, Oxford, IESE, George Washington University, Peter Drucker Society of Europe, European Commission, etc.), and has worked as private consultant, non-executive director or taught in the executive programs of multinational companies such as: Coca-Cola, SHELL, Unisys, IBM, Glaxo, British Petroleum – BP, Makro (Metro group), Intermarché, Scottish & Newcastle, Sara Lee, Total, Johnson & Johnson, Pfizer, Henkel, McDonald’s, UnitedHealth group, Vodafone, Merck, Volkswagen Group, Microsoft, etc.

He speaks and writes (by alphabetical order) English, French, German, Portuguese and Spanish.

His hobbies are soccer (degree as professional coach) and the relation between military history (battles) and business administration, having written several books on the topic.

Read the full article below: